AMBA webinar "How to navigate challenges, crises and rapid marketplace change"

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Date: Wednesday 21 June 2023
Time: 14:00-15:00 Paris time

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The AMBA & BGA Membership team are delighted to invite you to attend "How to navigate challenges, crises, and rapid marketplace change" with James Burstall. Book your place and learn more about our topic & speaker below.

About the webinar
In this webinar, James will share his hard-fought lessons, learnings, and insights as a leader of a business headquartered in the UK and US, showing how “The Flexible Method” has helped the group navigate challenges, crises and rapid marketplace change to emerge stronger and fitter than ever before.

With examples from across different business sectors throughout the world, the webinar will cover a number of themes from his recent book including how flexibility must be built into the DNA of your business to the importance of values, kindness and putting people first in business. 

With James’ view that the world is now in an era of permacrisis, the webinar will discuss why crises can be good for business and how to prepare for them, as they present unprecedented opportunities for future growth.

About the speaker
Entrepreneur, producer and author James Burstall is the CEO of Argonon, one of the UK’s largest independent global production groups headquartered in London, Los Angeles, New York, Oklahoma, Glasgow and Liverpool. The group consists of nine production companies producing hundreds of hours of content annually across all genres for broadcasters, streamers and brands including The Masked Singer UK (ITV1), Hard Cell (Netflix), Worzel Gummidge(BBC One), Dispatches (Channel 4) and Attenborough and the Mammoth Graveyard (BBC One), and content for brands including McDonalds, Amazon and American Express. The group has won over 125 international awards including Emmys, BAFTAs and RTS Awards. 
Prior to Argonon, Burstall was CEO of Leopard Films, executive producing long-running series, formats and award-winning dramas for global broadcasters.
James Burstall’s new leadership book, The Flexible Method, Prepare to Prosper in the Next Global Crisis is published in the UK in March and in the US in July. 

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Did you graduate from an AMBA-accredited programme at Audencia?

This webinar is accessible to students or alumni of an AMBA-accredited programme at Audencia, i.e., Executive MBA, EuroMBA, Full-Time MBA or Master in Management (Grande Ecole Programme), but registration is required. Registering as an alum of an AMBA-accredited programme takes only a few minutes.

This event is free for AMBA members to attend but registration is required using the link above.